The dynamic approach conquers the modern challenges of teaching business statistics by making it relevant, emphasizing analysis and understanding over simple computation, preparing students to be more analytical, make better business decisions, and effectively communicating results. This text features a wealth of real data applications, with coverage of current issues including ethics and data mining. About the Author: Norean Sharpe Ph. University of Virginia , as a researcher of statistical problems in business and a professor at a business school, understands the challenges and specific needs of the business student. Prior to joining Babson, she taught statistics and applied mathematics courses for several years at Bowdoin College. Norean is coauthor of the recent text, A Casebook for Business Statistics: Laboratories for Decision Making, and has authored more than 30 articles-primarily in the areas of statistics education and women in science.
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About this title In Business Statistics: A First Course, the authors leverage their unique blend of teaching, consulting, and entrepreneurial experiences to bring a modern business edge and dynamic approach to teaching statistics to business students. Focusing on statistics in the context of real business issues, the text emphasizes analysis and understanding over computation.
This approach helps students be analytical, preparing them to make better business decisions and effectively communicate results. The authors have an accessible and compelling writing style and use short, targeted chapters to build understanding of new topics. The Second Edition provides a wealth of examples and exercises so that the story is always tied to the way statistics is used to make better business decisions. New to this edition are For Examples illustrative examples , Section Exercises single-concept exercises , and part-ending Case Studies which are more in-depth than the Brief Cases located at the end of chapters.
Screenshots of output are included throughout the chapters. From the Back Cover: Professors Norean Sharpe Georgetown University , Dick De Veaux Williams College , and Paul Velleman Cornell University have taught at the finest business schools and draw on their consulting experience at leading companies to show readers how statistical thinking is vital to modern decision making.
Managers make better business decisions when they understand statistics, and Business Statistics gives readers the statistical tools and understanding to take them from the classroom to the boardroom.
Hundreds of examples are based on current events and timely business topics. About the Author: As a researcher of statistical problems in business and a professor at a business school, Norean Radke Sharpe Ph. University of Virginia understands the challenges and specific needs of the business student. Before moving into business education, she taught statistics for several years at Bowdoin College and conducted research at Yale University. Norean is coauthor of the recent text, A Casebook for Business Statistics: Laboratories for Decision Making, and has authored more than 30 articles--primarily in the areas of statistics education and women in science.
Her research focuses on business forecasting and statistics education. She has been active in increasing the participation of women and underrepresented students in science and mathematics for several years and has two children of her own. Richard D. De Veaux Ph. Stanford University is an internationally known educator, consultant, and lecturer.
Dick has taught Statistics at a business school The Wharton School of the University of Pennsylvania , an engineering school Princeton University , and a liberal arts college Williams College. He is an internationally known lecturer in data mining and is a consultant for many Fortune companies in a wide variety of industries.
Since , he has been a Professor of Statistics at Williams College, although he returned to Princeton for the academic year — as the William R. Kenan Jr. Visiting Professor of Distinguished Teaching.
His research focuses on the analysis of large data sets and data mining in science and industry. In his spare time he is an avid cyclist and swimmer. Dick is the father of four children. Paul F. Velleman Ph. Princeton University has an international reputation for innovative statistics education. His research often focuses on statistical graphics and data analysis methods.
ISBN 13: 9780321716095
Business Statistics, 3rd Edition